Monday, August 27, 2012

Four More of Our Favorite EdTech Sites

In May we featured five our favorite educational technology blogs (you can find that list here), as the school year begins, we thought it would be time to feature some more, in no particular order:

The Thinking Stick - Jeff Utetch, a Technology and Learning Coordinator in Bangkok, gives invaluable advice on Google Apps, social media, hot topics in technology (with an emphasis on software) and more.

2¢ Worth - In blogger David Warlick's own words, this site consists of the observations, experiences, half-baked and fully baked ideas of an 35 year vagabond educator. In truth it's full of well thought out meditations on technology and education from a highly experienced educator.

Emerging Ed Tech - Kelly Walsh's blog dedicates itself to featuring the best of technology and how it can be correctly implemented in the classroom. Lots of great advice on topics from software to flipping the classroom to using iPads in school.

Edudemic - Jeffrey Dunn runs one of the most popular edtech sites on the web, and it's easy to see why. In an easy to navigate set-up his team provides loads of information on topics ranging from educational apps to classroom advice to deploying technology.
Public Domain Image from public-domain-image.com
Have any others to add to the list(s)? Let us know!

And be sure to check out AcademicPub, the easiest, most efficient way to make course packs (print or digital) for your class, featuring real time copyright clearance and a content library with over 2.5 million pieces of content from more than 125 publishers in over 70 disciplines.

And for all the best in ed tech, higher education, and news about AcademicPub itself, be sure to follow or like us on your social network of choice whether that's Twitter, Facebook, Google+ or LinkedIn.

Tuesday, August 21, 2012

AcademicPub Releases Native iPad App

You've always been able to read AcademicPub eBooks on the iPad (as well as on Android, on Mac, on Windows, and various reader devices), but we're proud to announce the release of our first device-specific AcademicPub Reader application.

Introducing the AcademicPub iPad Reader™

The new AcademicPub iPad Reader™ will provide iPad using students with an option for not just reading and getting their material on the go, but also for expertly navigating course materials by:
  • Adding Bookmarks
  • Entering Notes
  • Viewing in Multiple Layouts
  • Zooming, Panning, and Scanning Content
  • Linking to Related Material and Rich Media
You can learn more about the app here and on our website here.

Interested in giving your students access to dynamic content on a wide variety of devices? Visit us today.

Interested in the progress of AcademicPub or educational technology in general? Be sure to follow and friend us on Twitter, Facebook, Google+ and LinkedIn.


Monday, August 20, 2012

We're Looking for Fall Interns in NYC!

We are looking for Fall Marketing Interns who are passionate about higher education, educational technology, lowering the cost of textbooks, and publishing.

About SharedBook, Inc:

Located in the downtown New York City, SharedBook is a technology company that enables academic, corporate and consumer partners to dynamically produce personalized and customized books and documents. Please visit us a www.AcademicPub.com and www.SharedBook.com.

Internship Summary:

We are currently recruiting for candidates to join our team as fall Marketing Intern. As a fall intern, you will get hands on experience with e-marketing, traditional marketing, social marketing, market research, analytics, sales support and customer service, - among other day-to-day administrative activities.

The chosen intern will have the opportunity to collaborate with key team members who are working on AcademicPub – an exciting new product that is lowering the cost of texts for students while making it easier for professors and bookstores to put together appropriate course materials.

Opportunities:

· Helping to review ad and website copy.
· Learning how to understand and helping to prepare analytics reports.
· Learning and being involved in copyright clearance efforts.
· Assisting with the official company blog as well as potentially researching and writing short articles on educational technology and higher education for ancillary blogs.
· Assisting in market research.
· Helping to organize database and lead generation efforts.
· Work on marketing e-mails.
· Helping to put together lists of leads for the marketing and sales teams.
· Learning about and assisting in content management from time to time.
· Some standard administrative tasks.
· Sitting in on meetings regarding website and product design.

Qualifications & Experience:

· Must be currently enrolled as an undergraduate in a 2 or 4-year college. Would also consider highly qualified high school seniors.
· Computer skills: MS Excel, Microsoft Office applications, Word 2007 required, experience with Blogger, Wordpress, Google Analytics, Twitter (as well as tools such as Tweet Deck and Sprout Social), and other social media preferred.
· Excellent verbal and written communication skills.
· Highly organized, efficient and results oriented.
· Strong professional, interpersonal and teamwork skills.
· Self-motivated, ability to work on projects autonomously.

Compensation:

Interns will receive a nominal stipend including transportation reimbursement.

Hours: 6-12 a week, flexible.

Contact:

If you are self-motivated, confident and want to get real hands-on experience from skilled and knowledgeable professionals in the educational technology field, please respond, with AcademicPub Marketing Intern as the subject, with a cover letter and your resume to intern (at) sharedbook.com

Tuesday, August 14, 2012

Georgia State and Textbook Prices

Our CEO Caroline Vanderlip has a piece up at Insider Higher Ed.


Interested in keeping up with cutting edge ideas in the education world? Be sure to follow and friend us on TwitterFacebookGoogle+ and LinkedIn

And be sure to visit us today, our platform provides no worries, copyright cleared content that you can put together today, and distribute tomorrow.

AcademicPub Adds Key Hires

Greg Morris Named VP, Marketing, SharedBook Inc.; Forrest Harrington and Paul Palumbo Join as New Sales Executives for AcademicPub™ Arthur Cundy to Lead Front-End Web Team

New York, NY, August 14, 2012 - SharedBook Inc., parent company of AcademicPub, today announced the appointment of four key hires to bolster its already strong embrace by the higher education community.

The announcement was made by Caroline Vanderlip, CEO, SharedBook Inc.

Greg Morris joins the company as Vice President, Marketing, SharedBook Inc., where he will oversee the company's outreach to audiences for each of its brands. Mr. Morris will concentrate in particular on AcademicPub, which since its April 2011 launch has quickly established itself as a leading provider of custom books - print and digital - for the dynamically changing higher education market.

A veteran marketer in the internet, retail and telecommunications industries, Mr. Morris most recently was head of marketing for several early-stage consumer brands with LexisNexis. From 2000 through 2004, Mr. Morris was a vice president of marketing at Federated Department Stores, now called The Macy's Group. A marketing database and testing analysis expert, Mr. Morris spearheaded an overall consolidation of the company's various databases into one Macy's Database for retail and credit operations.

Mr. Morris, who began his career at AT&T in customer acquisition marketing, is especially attuned to the needs of higher education faculty members as he is an adjunct faculty member himself in the business school at Rutgers University. He was previously awarded an MBA at Rutgers, after graduating with a BS in Business Administration from Boston University.

Forrest Harrington and Paul Palumbo join the company as regional sales executives for AcademicPub, which is expanding rapidly due to its widespread adoption by individual faculty members across the U.S. and Canada, and, in some cases, by entire institutions through its offering called CustomCollegePLUS™. Messrs. Harrington and Palumbo both bring long backgrounds in higher education sales to their new roles at AcademicPub.

Mr. Harrington, who will be based in the Atlanta area, joins AcademicPub as Sales Director, Southeast. Most recently, Mr. Harrington served as Southern U.S. Territory Manager for MBS Textbook Exchange, where he was also active in industry trade associations, such as the Georgia Association of College Stores, where he was a board member and past president.

Previously, Mr. Harrington was Southeast Account Executive for XanEdu Publishing and Regional Sales Manager for Follett Custom Publishing, both high-profile players in the higher education market. He received his BA in Communications from the University of Alabama in Tuscaloosa.

Mr. Palumbo, who will be based in northern New Jersey, joins AcademicPub as Sales Director, Northeast. A professional with 30+ years of experience in the academic, library and corporate information market, Mr. Palumbo spent the past 8 years at RR Bowker, where he rose from Account Manager to Senior Director of Sales for the U.S. Academic and Library Sales Division.

Previously, Mr. Palumbo served for nearly 25 years in progressively responsible roles at highly respected Dun & Bradstreet Corp., where for a decade he handled the business relationships with more than 40 large public and private companies. He received his BA in Business Administration from William Paterson University in Wayne, NJ.

The fourth new hire on the SharedBook Inc. team is Arthur Cundy, who will serve as Front-End Specialist for the company's various web platforms, with an emphasis on supporting the growing higher ed faculty use of AcademicPub. Mr. Cundy was most recently with 3eleven Creative in Brooklyn, where he created websites for multiple clients, working with a staff of technical and creative professionals.

Concurrent with his role at 3eleven Creative, Mr. Cundy was a website producer for Teach for America. Prior to that, Mr. Cundy served as webmaster or lead designer for scores of websites based in the greater New York City area, including those that are part of Analysts in Media. One of Mr. Cundy's earliest web production roles was at his alma mater, Hofstra University.

About AcademicPub

AcademicPub, SharedBook Inc's technology platform for higher education, assembles, composes, prices and delivers custom textbooks - in eBook and/or print format. AcademicPub allows for immediate creation and inclusion of copyright-cleared content from anywhere, such as web articles, self-generated lectures or from the AcademicPub Content Library. Digital or print distribution generates a fast and easy way for educators to provide an engaging educational experience, with lower prices and up-to-the-minute materials for students. More information and free registration for faculty is available at www.academicpub.com. Headquartered in New York since 2004, SharedBook Inc. is privately held and can be found at www.sharedbook.com.

Contact Info:

James A. Boyle
Boyle Public Affairs
jim@boylepublicaffairs.com
571-213-3979

SharedBook Inc. | 110 William Street, 30th Floor | New York, New York 10038

If you do not wish to receive this type of information from SharedBook in the future, please click here to notify us.

Friday, August 10, 2012

AcademicPub in the News

AcademicPub is quickly expanding and we always appreciate being featured in blog posts and articles. We’re happy to share some of the positive coverage we’ve received over the last few months:

Publisher’s Weekly outlines the short steps it takes to customize a coursepack with AcademicPub.

The CITE examines the future of custom course materials in an interview with AcademicPub.

IGI Global mentions how AcademicPub provides teachers and students with flexible alternatives to traditional textbooks.

Brian O’Leary points out that AcademicPub provides educators with access to a large amount of content to use in their classes. 

If you're interested in keeping up to date the state of course materials and ed tech in general, or AcademicPub in specific, be sure to follow us on your social network of choice whether that's TwitterFacebookGoogle+ or LinkedIn.

Thanks to our intern, Katrina Lee, for writing this post!

Wednesday, August 1, 2012

New Feature: Student Bookshelf

We're proud to announce an innovative new way for students to download and access their eBooks on a variety of devices, that eliminates the need to manually transfer files.

After purchasing their book, a student may sign into the bookshelf:


This section of the site features two sub-sections, one to manage books and one to manage devices.


The My Books page allows for activation of books purchased either via the bookstore, directly from AcademicPub, or delivered to the student via e-mail by professors.


The My Devices page allows for the authorization of up to four devices to download the students' book to. We're proud to note our continuing commitment to being, unlike many of our competitors, as platform agnostic as possible. As a result we'll be continuously adding more and more official support for additional devices and readers:




Upon registering their devices, students can easily download their book on any authorized machine. Less side loading, no tedious transferring, and no worrying about breaking licenses required.


Interested in giving your students access to dynamic content on a wide variety of devices? Visit us today.

Interested in the progress of AcademicPub or educational technology in general? Be sure to follow and friend us on TwitterFacebookGoogle+ and LinkedIn.